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7 Mantras for 21st Century New Product Development

Author: Selvamani S

995.00

Seven fundamental ideas, or mantras, are presented in the book as ... Read more

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Description

“7 Mantras: For 21st Century New Product Development” by Selvamani S. offers a guide to successful new product development (NPD).It covers 7 key ideas for NPD, including building a strong team and cost control. It emphasizes the importance of an overall competent organization for NPD success. This book benefits product managers, entrepreneurs, and anyone developing new products. Explore more books on Innovation Category.