• Don’t Flirt with Rural Marketing

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    R.V. Rajan’s “Don’t Flirt with Rural Marketing” ditches a casual approach, urging a strategic focus on the rural market. This book equips marketers to address the specific challenges of reaching this vast demographic.

    395.00
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  • The Science of Selling

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    Francis Alapatt’s book “The Science of Selling” provides an insightful guide on sales techniques from an Indian viewpoint. It highlights the importance of sales on society and restores the dignity of salespeople by looking into the intricacies and methods of the sales process.

    300.00
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