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    Forthcoming

    7 Mantras for 21st Century New Product Development

    0
    Selvamani S

    Seven fundamental ideas, or mantras, are presented in the book as aroad map for effective product development. These catchpharases cover a range of NPD process elements, from building a strong execution engine to encouraging a business oriented mindset.”7 Mantras” offers a guide to successful new product development with 7 core ideas and emphasizes building a strong organization for anyone creating new products.

    ₹995.00
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  • The 9 Nuggets for Innovation

    The 9 Nuggets for Innovation

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    L R Natarajan

    For CEOs navigating today’s competitive market, L R Natarajan’s book “The 9 Nuggets for Innovation” is an informative reference that outlines nine fundamental concepts to nurture creativity and create innovation within businesses.

    ₹425.00
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  • The Music of Business

    0
    John Alexander, S Venkataraman

    This book offers a new approach to corporate social responsibility (CSR). It argues that companies should prioritize service, harmony, and culture to give back to society and gain a competitive edge. It’s aimed at business professionals, academics, and students.

    ₹195.00
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